Tag: writing

What’s in a slogan?

Why did I add the slogan to the cover, “The calendar with the edge”?  

Actually it started out, “The calendar with an edge”?   Was it too “gimmicky”?  

I kept hearing positive things about the benefit of the black edge around the weekly pages.  That simple feature really helps those who share the same challenge that I have.  I do not clearly see the edge of the page, especially  when it rests on a white work surface or on top of other papers.  So I decided to trademark this slogan and put it on the cover.  I’m proud to let people know that this calendar might help those who could use an “edge”.

The Reluctant Blogger

Image of Edward, owner of EZ2See

Why would I want to write for a blog? Who would even read it?

My web person tells me that having a blog raises my webpage ranking.  When that happens, possibly more people will discover my calendar.  So yes, I do want more people to learn of this calendar.  Yet, doing a blog would mean I have to get comfortable inviting strangers into my “world”.  It begs the question, why would anyone be interested in what I’m doing to make and market these calendars, let alone anything else going on in my life.  

Then there is the very real fact that I barely can get done each day what needs to be done.  Now I’m supposed to write about it as well?  If I do this, I should sign it, “The Reluctant Blogger” So how do people who Blog find the time?  I suppose it comes down to the old adage, you make time for what you want to get done.  I will think seriously about this, especially if the posts can be short.

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